Service areas

SEO for businesses across Northern Michigan.

From Traverse City up to Petoskey and Charlevoix, across the Leelanau Peninsula, and south to Cadillac. If your customers search from here, this is where we get you found. Run by someone who actually lives in the region, not a national agency that treats it like a dot on a map.

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Serving Grand TraverseLeelanauBenzieAntrimKalkaska+ Surrounding Counties
Where we work

The markets we build location pages for.

We work market by market across Northern Michigan, with a dedicated page for each town we serve. That focus is the point: knowing the seasons, the search patterns, and the competition in a specific place is what gets you to the top of the map pack there. Pick your area to see how it works where you are.

Grand Traverse County

Traverse City SEO

Our home base, and the most competitive local market in the region. Whether you serve summer visitors downtown or homeowners year round, we help you outrank the chains and the out-of-town agencies for the searches that actually fill your calendar.

Traverse CityAcmeWilliamsburgKingsleyInterlochenGrawn
Local SEO in Traverse City →
Emmet County

Petoskey SEO

A Little Traverse Bay resort town where summer traffic and a steady year-round trade base both matter. We make sure you show up for Petoskey searches first, not whichever Bay Harbor or Harbor Springs listing Google happens to favor that week.

PetoskeyBay HarborHarbor SpringsAlansonPellstonConway
Local SEO in Petoskey →
Wexford County

Cadillac SEO

An inland-lakes market with less seasonal swing than the bay towns, which makes it a strong fit for home services and contractors who want steady, year-round leads. Less agency competition here means an honest push can put you ahead fast.

CadillacLake CityMantonMesickBuckleyBoon
Local SEO in Cadillac →
Charlevoix County

Charlevoix SEO

A harbor town with heavy summer tourism and a tight-knit local economy the rest of the year. We build pages that capture visitors planning their trip and locals searching for the trades and services they use all year.

CharlevoixBoyne CityEast JordanWalloon LakeIrontonNorwood
Local SEO in Charlevoix →
Leelanau Peninsula

Leelanau County SEO

Wine country, lodging, tasting rooms, and the trades that keep the peninsula running. Tourism search here spikes hard in season, so we build pages that capture visitors planning ahead and the locals searching all year.

Suttons BayNorthportLelandGlen ArborEmpireLake LeelanauCedar
Local SEO in Leelanau County →

Just outside these markets? Reach out anyway. We take on a limited number of clients in nearby towns when it is the right fit, and the free audit will tell us both quickly.

Who we help

Two kinds of business we know cold.

Across every town above, the work falls into two buckets. We have built our whole approach around how customers search for each one in northern Michigan.

Wineries & Tourism

Tasting rooms · tours · rentals · restaurants

Your customers are planning their trip from a couch three states away. We make sure your tasting room, tour, rental, or restaurant is what they find when they search for things to do — and that you own the season before it arrives.

best wineries old missiontraverse city wine toursthings to do this weekend

Home Services

Contractors · trades · repair · outdoor

When something breaks or a project starts, locals reach for their phone and search. We put you in the map pack and the calls that follow — ahead of the competitor down the road who got there first.

plumber near meroof repair traverse citytree removal near me
Service-area questions

Not sure if we cover you? Start here.

Do you only work with Traverse City businesses?

No. Traverse City is home base, but we work across Grand Traverse, Leelanau, Benzie, Antrim, and Kalkaska counties, plus the Old Mission and Leelanau peninsulas. If you serve customers anywhere in the bay region, we can help you get found.

My town is small. Is local SEO even worth it here?

Often more worth it. Smaller markets have less competition, so a focused effort can put you at the top of the map pack faster and keep you there for less. The free audit shows you exactly what is possible in your specific town before you spend a dollar.

I am just outside your listed counties. Can you still help?

Probably. We take on a limited number of clients in neighboring areas when it is a good fit. Send us your details and the free audit will tell us both quickly whether we are the right partner for your market.

Do you understand the seasonal swings up here?

Yes, and it shapes how we build. Tourism towns see search spike in season while year-round trades stay steady. We plan content and your Google Business Profile around when your customers actually search, not a flat national calendar.

Can you help me rank in more than one town?

Absolutely. Many service businesses here cover several towns, so we build location pages and signals that help you show up in each one rather than only your home address. We map that out together based on where you want the work.

What is the first step?

Start with the free SEO audit. It is specific to your business and your area, it shows where you stand against local competitors, and there is no obligation and no pressure to sign up for anything.

Free · No obligation

Want to see where you rank in your town?

The free audit is specific to your business and your area. We will show you exactly where you stand against local competitors and which move gets you found fastest. No pressure, no obligation.

Get my free audit → Or call ‪(231) 714-4802‬